Social Media

B2B

B2B SOCIAL MEDIA MANAGEMENT THAT MAXIMIZES VISIBILITY WITH THE AUDIENCES THAT MATTER

Social media is one of the marketing tasks that B2B-focused companies tend to dislike the most. It can be a huge pain to come up with engaging content over and over again that reflects what’s happening in your company and industry. But looking alive on social media is important, even for B2B companies, in order to demonstrate that your company is thriving and to stay connected to customers, prospects, employees and partners. Pomerantz’s B2B social media management service will make feeding your social media machine efficient and effective — we’ve got it down to a science.

Here’s how we do it:

  • DEFINE

    We define your business goals and identify target audience personas

  • STRATEGIZE

    We define a well thought out, meaningful content strategy

  • SCHEDULE

    We create a schedule to ensure regular posting

  • IMPLEMENT

    We push out content according to schedule (or coordinate this with your in-house resources)

  • ANALYZE

    We provide analytics and ongoing strategic recommendations

  • PLAN

    We determine the most appropriate social media channels to utilize; we optimize them and develop a plan for keeping them fresh

  • RESEARCH

    We perform keyword research and understand how your industry currently uses social media

  • CREATE

    We write and design posts that align with your overall strategy

  • ENGAGE

    We engage with your audience (or train your in-house resources) via comments, likes, shares and more

Take the pain out of social media by letting the professionals at Pomerantz handle it for you — affordably and effectively.